4Runner 6th Gen Sales Report For March 2026

[Henry]

2026 4Runner sales numbers -- 12,380 units sold in March 2026. 33,244 units sold YTD 2026.

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[4running]

Thanks for posting the sales numbers Henry.

Man Land Cruiser sales have just tanked! Looks like we picked the right one

 

[rosnaby]

Thanks for posting the sales numbers Henry.

Man Land Cruiser sales have just tanked! Looks like we picked the right one

Most of the consensus reviews online, even car care nut, said why would anyone get a 4runner at the ORP/limited trims when its barely less expensive than a land cruiser… id be interested to know if the increase in sales from 25’ is people buying the lower trims or disregarding that and getting 60k 4runners

 

[drjim]

Most of the consensus reviews online, even car care nut, said why would anyone get a 4runner at the ORP/limited trims when its barely less expensive than a land cruiser… id be interested to know if the increase in sales from 25’ is people buying the lower trims or disregarding that and getting 60k 4runners

I haven't made a move yet, but have been looking very closely at 4Runner and the LC. IF the mid trim Land Cruiser trim was closer to the ORP or Limited 4Runner in cost then the LC would absolutely make more sense. But the problem is its the 1958 trim which is close to the 4Runner. Its got manual seats, plastic everywhere, a tiny screen, bad stereo, and you're missing MTS. I'don't mind the cloth seats at all, but the reality is the interior is basically at the 4Runner TRD Sport level. This is the frustrating part of the trim and model choices Toyota has made. I think there is a mile wide opening for Nissan with the new Xterra, Pathfinder and QX60 here to make things less compromised.

 

[Beedeviled]

Thanks for sharing. It’s interesting in this era of SUV popularity, the Camry still sells so well. Is it possible to see a breakdown of 4R sales by color?

 

[Salukidawg]

I wanted to love the LandCruiser, but then I drove it. There was just something about the way it drove that I didn’t like. It felt heavy and the wind noise with the upright windscreen was worse. I ended up waiting for the 4Runner since that‘s what I always drove and haven’t regretted sticking with 4Runner.

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