2026 Platinum Pricing Help - Los Angeles Area

[psychowu]

Hi everyone, looking to get in my first 4Runner. Could use some help with your thoughts on this price:

2026 4Runner Platinum in Pearl White - MSRP at 67000. Minimal PIO and no dealer add ons.

Negotiated to -4500 off MSRP at 62500. With Southern California taxes, it comes out to be around 69500 out the door.

what do you guys think? Good deal or should I keep negotiating?

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[BadTrainDriver]

I purchased my TH and received $7k off MSRP with no dealer adds in December 2025. I would have gladly changed that to $4.5K off MSRP for a one year newer model year. I'd say you're getting a good deal in today's car market.

 

[a_double]

I bought one last month and had a similar deal. A little over 4k off MSRP and no dealer add-ons, not in CA though. For CA, I'd say that's a good deal for sure.

 

[NotApplicable]

Sounds like a perfectly fine deal, not excessively great but not particularly bad either. Go for it!

 

[Nodak]

ouch 62k back up to 69k, man those unicorn taxes hurt

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