American Adventure Lab needs YOU!

[AmericanAdventureLab]

Hello everyone,

My name is James, and I'm the Chief Design Strategist at American Adventure Lab. Since 2018, we’ve established a strong reputation in the Jeep market, and now we’re excited to expand our focus to Toyota and Lexus.

Our team is based in Southern Utah, a region renowned for its outdoor recreation and challenging terrain. It’s the perfect environment to inspire innovation and demand reliability. From day one, our mission has been to create products that make it easier for people to get outside and do what they love. My background in off-road racing and metal fabrication helps inform our approach, but it’s customer feedback that truly drives our designs.

As we look toward the next generation of 4Runner, we see the 4Runner6g community as a valuable space where your insights can directly shape what we build. We already offer several Toyota products, including those in our 5th Gen 4Runner featured in this post, and we’re eager to collaborate with you to develop solutions tailored to your specific needs and use cases.

Recently, we used a forum-driven collaboration to develop products for the 6th Gen Ranger, and the community’s input made those products stronger and better suited to real-world needs. Now, with our new 2025 TRD Off‑Road Premium (affectionately nicknamed “Annie” by my wife and kids), we want to bring that same collaborative spirit here.

We’re excited to be part of this community, eager to listen, and ready to build the next wave of 4Runner products together. With all of that said, what are some things you would all like to see?


— James, AAL

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[Van Solo]

Welcome to 4Runner6G,

Hope you are willing to work with us here in the North too?
Im all for collaboration and innovation.

 

[brumey]

I am sure they will if your pay the Tariffs

 

[AmericanAdventureLab]

Welcome to 4Runner6G,

Hope you are willing to work with us here in the North too?
Im all for collaboration and innovation.

Absolutely! We've been shipping to Canada since day one!

 

[DI Transplant]

Thinking about a similar idea as your cargo area storage platform from the other post...

It would be nice to make a sleeping platform over the 60% of the back seat (of the 60/40 folding rear seats). The idea would be that there is a flat surface to put an air mattress on, even if it's just a narrower backpacking matress. My thoughts would be that it would lay flat on top of the 60% fold flat seat right behind the front passenger seat and then in the rear by the rear hatch you'd just have some removable metal legs that would be long enough to have a flat surface. My thinking on removable legs would be for easier garage storage. Fixed legs would work as well and may be easier for design and production due to different floor heights on the hybrid and non-hybrid model.

I wouldn't necessarily want a drawer system or other things that add cost underneath it. It would be nice if it were just open so you could slide things under it for storage whether that's clothes, food, etc. All this allows for easy sleeping inside the car with no need for a rooftop tent. The width of the sleeping platform should be close to the full 60% but still allow the 40% seat to be used, folded up or down, etc.

Picture below from TRD Jon just to show an example of the area.

 

[AmericanAdventureLab]

Thinking about a similar idea as your cargo area storage platform from the other post...

It would be nice to make a sleeping platform over the 60% of the back seat (of the 60/40 folding rear seats). The idea would be that there is a flat surface to put an air mattress on, even if it's just a narrower backpacking matress. My thoughts would be that it would lay flat on top of the 60% fold flat seat right behind the front passenger seat and then in the rear by the rear hatch you'd just have some removable metal legs that would be long enough to have a flat surface. My thinking on removable legs would be for easier garage storage. Fixed legs would work as well and may be easier for design and production due to different floor heights on the hybrid and non-hybrid model.

I wouldn't necessarily want a drawer system or other things that add cost underneath it. It would be nice if it were just open so you could slide things under it for storage whether that's clothes, food, etc. All this allows for easy sleeping inside the car with no need for a rooftop tent. The width of the sleeping platform should be close to the full 60% but still allow the 40% seat to be used, folded up or down, etc.

Picture below from TRD Jon just to show an example of the area.

I gotcha, I definitely like the idea of being able to have the 60/40 sides separate. I want to do the same in my 5th gen, but remove the 60% side. That way if I removed the drawers to sleep in the rig, I would still have the 40% side to use as a jump seat for another passenger.

I like the idea and flexibility of the open storage from the back. It would clearly need a divider down the center for strength. Maybe cutouts in the sides to be used to lash things forward or to the side while travelling.

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