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Trail Hero is getting close. How are you preparing your 4Runner? Recovery gear, tires, tools, camping equipment—there’s always something else to pack. We’re also curious how everyone is organizing the cargo area and protecting the interior from trail dust, mud, and loaded gear. Share below: •...

3W is turning 11, and we’re celebrating with an Anniversary Lucky Draw 🎉 So we made it simple: 👉 Head to our website, spin the wheel, and get a chance to win exclusive 3W prizes: 3W 11th Anniversary Limited Outdoor Gift Set 3W 36L Folding Storage Box $50 3W Gift Card Thank you for 11 years of...

Celebrate 3W’s 11th Anniversary with Our Lucky Draw! For 11 years, 3W Auto-life has been committed to making every journey better with thoughtfully designed automotive products. To celebrate this special milestone, we’re inviting our community to join the 3W 11th Anniversary Lucky Draw! 🎉 The...

3W Auto-life is celebrating its 11th anniversary! For the past 11 years, 3W has been committed to creating high-quality automotive accessories designed to make every drive more comfortable, protected, and enjoyable. From everyday commutes and family trips to weekend adventures and long road...

This September, 3W Auto-life celebrates 11 years on the road. From daily commutes to weekend adventures, we’re grateful to every driver, partner, and car enthusiast who has been part of the journey. To mark this milestone, we’ll be bringing special anniversary offers and surprises throughout...

Take a look back at the EJS in action. And calling all drivers — the 3W Team is looking for Trail Heroes. Join our team, take on the trail, and show us what you’ve got. Professional photographers will be there to capture every powerful launch, sharp turn, and unforgettable moment behind the...

The Trail Hero Creator Program is now open — September 29 to October 3. Join us at Trail Hero and capture 3W AutoLife in action: the builds, the terrain, and the moments that make the trail unforgettable. Selected creators will receive 3W AutoLife products and exclusive perks. And we’re also...

Hey everyone — 3W Auto-Life is heading to Trail Hero 2026 at Sand Hollow, Utah! This year, we’re supporting the event through the Vendor Show, sponsored trails, Trail Breaker, trail guide shirts, the Kick-Off Party, Music Fest, and more. We’re also looking for drivers and creators who are...

Prime Day is here, and our all-weather floor mats are at their absolute lowest price of the year. If you've been waiting for an excuse to upgrade your interior and ditch those cheap factory mats, this is it. The deal won't last long. Grab yours here: 👉 Website Amazon

Your car has probably been dropping hints for a while. Snack crumbs, coffee spills, muddy footprints after the rain, dog hair, road trip mess, and all the random stuff that somehow ends up on the floor — it adds up fast. With Prime Day coming up, I thought this was a good time to put together...

Hey everyone — Mother’s Day may be over, but we decided to keep the savings going a little longer. We’re currently offering up to 30% OFF on select fitments while the promo is still active. If you’ve been waiting to refresh your interior before summer road trips, camping season, or daily...

It’s incredible to see a simple concept evolve into such an unforgettable experience out at EJS Sevenmile Rim. This was a brand-new challenge for our team, but seeing the community show up and conquer the trail made every bit of the hustle worth it. A massive thank you to everyone who joined...

When choosing car floor mats, most discussions focus on fit, coverage, or appearance. However, the material itself plays a far more critical role—especially when it comes to health, safety, and pet-friendliness. PVC: Low Cost, High Risk PVC mats are widely used due to their low manufacturing...

Maybe new owners focus their attention on upgrades, like appearance, accessories, or modifications. While those choices shape the look and feel of a vehicle, long-term reliability and safety are often determined by basic maintenance habits that are easy to overlook. Simple routines can make a...

Most people think floor mat safety is just about having spikes on the bottom. But the real danger comes from structural displacement. Beyond just sliding, look out for these 3 red flags: Edge Curling: The #1 culprit for catching your heel. Structural Collapse: Soft mats that deform under heavy...

Congrats for our winner! @chasedstream641 Please DM us your car model and year, and your shipping address!

If you live somewhere with long rainy seasons, melting snow, or roads covered in salt half the year, you probably know this feeling: you open your car door and… something just feels off. Damp air. Muddy footprints. Maybe even that faint musty smell you swear wasn’t there last week. Moisture is...

Last time we talked about road trips and found that everyone pays great attention to car maintenance, and pre-trip checks are an essential part of the process (checking tire pressure, rims, car battery, changing oil, etc.). But what regular vehicle conditions do you guys care about most, for...

We’d like to hear from the community about road trip experiences. 🌄 If you were planning a road trip and could choose two U.S. states, which would you recommend and why? We’re especially interested in routes that stand out for driving experience, scenery, or overall practicality. We’d also...

Hey everyone 👋 With Easter Jeep Safari 2026 coming up, we wanted to share some info and also open up a small driver giveaway for those planning to run trails this year. 🛣 Trails We’re Supporting 3W will be supporting the following trails during EJS: Hells Revenge – March 29 Moab Rim – March...